As October 2025 ends, COOs are at the center of transformation: balancing efficiency with innovation in a rapidly shifting business landscape. Today’s COOs are redefining what operational excellence means in the digital era. Operations Council will focus on 10 COOs that are stepping in new roles this month.
Hertz Names Mike Moore as New COO
Hertz Global Holdings, a leading global car rental company, announced that Mike Moore has been promoted to Executive Vice President, Chief Operating Officer with direct, end-to-end responsibility for all fleet operations. Mike Moore joined Hertz in July 2024 as Executive Vice President Technical Operations. With over 25 years of experience in fleet operations and maintenance, Moore has expertise in operational oversight and implementing process improvements that drive cost efficiencies and enhance financial performance.
BDA Names Kelly Bengston as New COO
Bensussen Deutsch & Associates (BDA) announced the appointment of Kelly Bengston as Chief Operating Officer (COO). Bengston has more than 25 years of experience in the procurement and merchandising space and brings deep expertise in cross-functional enterprise collaboration at scale. Bengston joins BDA from CKE Restaurants, the parent organization for Carl’s Jr. and Hardee’s, where she served as Chief Supply Chain Officer. Prior to that she spent 14 years at Starbucks in various supply chain and procurement roles, including senior vice president of supply chain operations and Chief Procurement Officer.
Shopify Names Jess Hertz as New COO
Shopify announced it has promoted Jess Hertz to chief operating officer. Her appointment will allow Shopify to move faster and deliver more for merchants. Jess has spent four years deeply understanding our business and rewiring how we operate, building systems in legal, talent and across the company that scale.
Penn State Health Names Kyle Snyder as New COO
Penn State Health has appointed Kyle Snyder as president and chief operating officer. Snyder, previously regional president overseeing Holy Spirit and Hampden medical centers, has led transformative initiatives to elevate quality, expand services and strengthen academic partnerships. With over two decades of experience in hospital operations and strategic development, he brings a deep understanding of the system and the region.
Visio Lending Names Michele Kryczkowski as New COO
Visio Financial Services Inc. announced the appointment of Michele Kryczkowski as Chief Operating Officer. As Visio continues its exponential national growth, Kryczkowski will lead multi-state operations, loan fulfillment, and customer experience initiatives designed to optimize scalability and deliver best-in-class service to retail and wholesale lending clients nationwide.
Novatae Names Kimberly Jenkins as New COO
Novatae Risk Group (Novatae) announced that Kimberly Jenkins has joined as the firm’s new chief operating officer. In this role, Jenkins will drive Novatae’s operations and business strategy by leading and executing initiatives focused on profitable growth through enhanced operational effectiveness and efficiency across the organization, evolving systems and infrastructures and building out best-in-class client solutions to deliver exceptional client experiences.
Quantum eMotion Names John Young as New COO
Quantum eMotion Corp. has granted 300,000 stock options to John Young, the newly appointed Chief Operating Officer of QeM America, as part of its strategic growth in the U.S. market. This move underscores the company’s commitment to expanding its presence and enhancing its operations in the cybersecurity industry, particularly in the U.S., which could have significant implications for its stakeholders.
AX Enterprize Names Abigail Smith as New COO
AX Enterprize, LLC has announced the appointment of Abigail Smith as its new Chief Operating Officer. Smith’s extensive career in aviation policy and innovation at the Federal Aviation Administration positions her to help AX Enterprize expand its capabilities and strengthen collaboration with the drone industry as new FAA regulations take shape.
VASA Fitness Names Chris Griebe as New COO
VASA Fitness announced the appointments of Chris Griebe as Chief Operating Officer. Chris brings more than 25 years of leadership experience in fitness, wellness, and hospitality operations. Chris will oversee all aspects of VASA’s business operations, including club execution, fitness operations, facilities management, and safety.
Allstate Names Mario Rizzo as New COO
Allstate named Mario Rizzo as chief operating officer, responsible for the property-liability and protection services businesses. Rizzo was previously president of property-liability.
Additional COO’s on the Move
COO’s on the Move: September 2025
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